The Consultation

Our proposals for LSX have been shaped by an extensive programme of public engagement with residents, businesses, workers and visitors.

Building on our 2025 research, Soho Estates carried out a month-long public consultation in April and May 2026 to understand whether the proposals reflect people's aspirations for Leicester Square and how they could be refined.

The consultation confirmed a strong appetite for investment in Leicester Square, while providing valuable feedback that has helped shape the scheme.

How we engaged

  • 722 survey responses

  • 154,000+ people reached through the digital campaign

  • 10,500+ survey page views

  • 822 visitors explored over 2,200 pages on the project website

  • 40+ conversations at the public pop-up event

  • 76% of respondents were London residents

What we heard

80%

were excited, very excited or interested to learn more about the proposals

61%

said a new landmark attraction would encourage them to spend more time in Leicester Square

88%

supported investment in a new destination

(only 12% felt Leicester Square did not need a development of this kind)

Key themes

A Destination Worthy of Leicester Square

Many people felt the Square should better reflect its international reputation and become a more exciting place to visit.

Celebrating Heritage

Respondents wanted any new development to respect Leicester Square's history while reinforcing its role as London's entertainment destination.

More Reasons to Stay Longer

People supported creating a landmark attraction alongside new places to eat, drink and spend time.

A Better Public Experience

Feedback highlighted opportunities to improve lighting, landscaping, public spaces and the overall visitor experience.

Shaping the proposals

The consultation helped refine the plans, ensuring the proposals respond to the views and aspirations shared throughout the engagement process. For more detail, including the full survey results and comments received, please download the Public Engagement Summary.